Webinar: Work smarter, not harder, to give customers what they want

Consumer data is everywhere. The untold volumes of data from multiple personal devices bring endless opportunities for you to connect with the right person precisely when they are ready to act.

The art of delivering a “moment” – when a person interacts with a brand to get what they want immediately and in context – is no easy feat. This requires planning for, managing, curating, orchestrating and activating on data needed to power personalized, real-time marketing. Partnering with the right martech provider can support you on your journey.

Join Zeta’s EVP of Technology Strategy, Matt Mobley, who shares how to manage various data sources to get real-time personalization and moment-based marketing right. He is joined by guest panelist Jessica Liu, senior analyst at Forrester, David Wells, head of data marketplace development at Snowflake and Brian Stavis, global category lead, advertising and marketing technology at AWS.

Register today for “Four Elements of a Powerful, Data-Driven Martech Stack,” presented by Zeta.

The post Webinar: Work smarter, not harder, to give customers what they want appeared first on Search Engine Land.

      



Author: AliensFaith
HighTech FinTech researcher, university lecturer & Scholar. He is studying his second doctoral degree at the Hague International University. Studying different fields of Sciences gave him a broad understanding of various aspects of life. His recent researches covered AI, Machine-learning & Automation concepts. The Information Technology Skills & Knowledge gave his company a higher position over other regional high-tech consultancy services. The other qualities and activities which can describe him are a Hobbyist Programmer, Achiever, Strategic Thinker, Futuristic person, and Frequent Traveler.

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